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I am Jaz
ACD @ HBO MAX

I am a passionate and innovative creative leader, currently working as an ACD at HBO Max. Before joining HBO Max, I was a part of a diverse range of design projects as an in-house and agency Creative Lead and Designer, across multiple disciplines.

While here at HBO Max, alongside the Product team, our Design team has celebrated launching HBO Max (SVOD/AVOD) - 3 Times, elevated the design system, and received multiple Awards: Webby Awards for Visual Design (2021 and 2022.), Clio (2023), Vega Digital Award (2025) and Apple TV App of the Year (2025.)

I have a passion for the intersection of technology, storytelling and design. My superpowers are coaching / mentoring talent, guiding the vision, and finding innovative ways to elevate creative, no matter how big or small.

Areas of Expertise

Creative Direction
Graphic Design
Brand Identity
Experience Design
Environmental Design
Web Design
Product - Visual Design

Tools

Adobe Creative Suite
Figma
Claude / ChatGPT
Firefly
Topaz
Runway
Notion
Asana / Monday / AEM

Experience

  • Present

    - Lead a team of diverse designers supporting HBO Max, MAX and future products visual design, for both product design and marketing


    - Stakeholder alongside Product Design, Content Merchandising, and Lifecycle for the Visual Design and Design Systems for new and future components and modules


    - Creative Lead for 180º and 360º campaigns - with an emphasis on cross-functional team relationships and audience outreach

  • 2019 - 2023

    - Lead a team of diverse designers through the launch of HBO Max, supporting both Growth Marketing and Product Design

    - Stakeholder alongside Product Design for the Visual Design and Design Systems for new components and implementation


    - Creative Lead for 180º and 360º campaigns - with an emphasis on cross-functional team relationships and audience outreach

  • 2018 - 2019

    - Lead the brainstorming and design of flagship display and in-store experience

    - Work closely with production on prototyping and implementation

    - Coach and mentor jr. designers in elevating creative ideas and executions

  • 2016 - 2017

    - Lead the brainstorming and design of editorial, events and branding

    - Work closely with production on prototyping and final print deliverables

    - Point person for onboarding for new hires and freelancers

  • 2016

    - Concept and Present branding and experiential ideas for SuperBowl, Pro Bowl, and other events.

    - Work closely with other designers on concepts and design systems

❋

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